Team & Role

At eToro I was an Art Director leading a team of 7 Designers and FE developers, responsible for product interfaces and marketing campaigns.

The Challenge

Given the volatile nature of the stock market, eToro’s biggest challenge was to keep close attention to the world’s events and communicate that on time to allow their user to be more informed on their investment decisions.

For the Marketing design team it meant be ready & equipped for everything, such as quickly launched social or web campaigns that required strategy, copywriting, design and development.

To comply to that need, while staying productive within our ongoing tasks, we have built together a campaign kit to allow us to quickly & efficiently launch a well-crafted marketing campaigns within 24hours.